Scale-Up Roadmap for Growing Enterprises (SURGE) is a 3-year program co-funded by the European Union and implemented by a consortium led by Endeavor Jordan and includes Oasis500 and BeyondCapital. SURGE aims to foster the demand-driven growth and scaling of High-Potential Growth Companies (HPGC), by strengthening their core business functions, and assisting them to identify and seize new market opportunities.
Custom Tailored Support
Roadmap for every HPGC
Engagement of Leadership Suite
Using globally proven assessment frameworks, each HPGC will receive a Needs Diagnostic for internal and external challenges in order to devise a mile-stone driven, customized development roadmap for every HPGC, in addition to a financial plan review report.
The tools used will:
1- Guide an HPGC through pointed questions across key facets of its business to,
2- Identify priority growth levers for its business to,
3- further identify key actions needed to drive tangible growth.
Based on their Needs Diagnostic, each HPGC is matched with a mentor with a carefully curated engagement plan.
ِWhere identified as needed, an optional Advisory Board is put together for an HPGC to provide guidance and support to achieve certain strategic milestones, or address key pain points.
Each HPGC will be assigned an in-house international expert for 8 weeks to provide in-depth support to optimize a priority area including Unit Economics, Customer Experience optimization, Finance Strategy, Process, HR and technology among others.
This activity will also include identifying priority markets, support in sales and pitching capabilities, and implementation of high-level adjustments.
Key staff of HPGCs will receive extensive one-on-one coaching to address core business challenges related to Technology, Finance, HR, Business Development, and Strategy among others.
Where relevant, HPGCs will have in-depth coaching on effective selling strategies, in addition to a technical audit.
HPGCs will be proactively introduced to other companies in Jordan to facilitate local expansion through carefully curated B2B networking and matching events.
Market exploration trips will be organized based on identifying potential expansion markets for each HPGC. Market trips will include:
1) General market information sessions on Tax, Policy & Regulations, Export Laws, & Culture,
2) Individual 1:1 meetings with potential partners and investors in those markets.
HPGCs will enroll in an Investment Readiness Program covering Healthy Tax Practices, Accounting Best practices, and Impact Investment.
HPGCs will also have access to various financing and investment opportunities.
This webpage was created and maintained with the financial support of the European Union.Its contents are the sole responsibility of Endeavor Jordan and do not necessarily reflect the views of the European Union
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